The person in charge of helping getting a team into shape or leading them off a cliff. The proud bearer of the important work responsibilities and the unreasonable expectations of people stuck in their entitlement bubbles. A rather precarious position between being “the man/woman” and potentially being man handled by employees and general population alike.
That’s how I have seen it go in the good ole corporate world. In the creative and entertainment world, for some reason we are thought of as career salvagers and savers. Miracle workers even. Most people aren’t even sure what a manager is ACTUALLY supposed to bring to the table (lots of “managers” don’t know either) before trying to bring one into the fold. I think its time we took a look at BOTH sides of that coin shall we?
As a manager myself, I’ve definitely made the mistake of working with a person before they had anything to work with (building too much) and working with a person who felt they were one meeting away from super stardom and wanted me to connect them straight to Diddy (expectations too high). Now don’t get me wrong…I am MORE than capable. But its key to keep expectations under control…ESPECIALLY if the work ethic is not up to par with the wants. Want to know exactly when you should step in and manage? Or when you should call on a manager to manage things?
Ok. Peep. You might need a manager if:
- You’re spending more and more of your time “working” and not “creating”. The phone calls, emails, and social media have taken over and you have hardly any time to create and do the thing you got into business for.
- You’ve hit a creative or development brick wall. It’s hard to think and focus on things that actually feed and grow your talents.
- Everything feels like too much. Frustrations set in easily and you feel overwhelmed often.
- Mistakes multiply. Since the focus is on doing so many things, it gets harder to do them all right.
- You can’t track progress. Not only can you not track it, but you can’t see or FEEL it.
- Your time management is waaaaay off. Everything seems to take way longer than expected to do and finish, if it gets finished.
- You ACTUALLY have business or talent to manage. Simply put, your talent has a demand and that demand needs to be managed.
- You know someone who can do it better. While working, if you can think of someone who would do it better and faster than you…you should probably hit them up.
On the flip side…a manager should only step in if they have the knowledge, connections, charisma (trust me it helps), and genuine desire to see a person win, grow, and excel. However…a manager is not a bank, a punching bag, or a babysitter. EVERYONE has to do their part. Ok? Okay.
Thanks. – Management